Interactive Videos
Program Explainer Video
The program explainer video is a short video of 2-3 minutes. The video introduces and explains about the program’s holistic approach and objectives. This is an impactful way to impress upon the learners and move their attention towards the key features, offerings, and delivery strategy of a program. The main theme of such videos revolves around the program objectives, which are to be achieved through it. Program Explainer Videos also consist of a walkthrough on the program-offering institution, its history, mission and vision, services, various regulatory approvals, academic as well as professional associations, etc. With so much of information and clarity provided in such videos, program-offering institutions manage to establish trust and connect with the prospective learners. The motion graphics and voice-over in the videos create a higher level of engagement and result in impactful content delivery.
Advantages:
- Increased conversion rate since the prospects start trusting the institutions more
- The most effective way for marketing services and product offerings and creating a positive brand image
- Can reach broader audience because videos are easy to share
- Produces better ROI by boosting interest of the prospects